Adrian Slywotsky will visit Ukraine in April
On April 10, in Kyiv at hotel Radisson Blu the conference ''The phenomenon of demand: how to become a visionary of customer's desires'' with Adrian Slywotzky as the Key Note Speaker will take place. The main topic of discussion will be, of course, the art of creating demand as well Adrian Slywotzky will answer the following questions:
- How some companies, despite the crisis, can win the demand and capture people?
- Demand often is created by special breed of people who have a unique way of thinking and the ability to act. What skills should we learn from them?
-What is the magnetic product, which opens a new demand?
During the conference also will be a round table discussion with the participation of:
1. Volodymyr Lavrenchuk, Chairman PAT "Raiffeisen Bank Aval"
2. Dmytro Shymkiv, CEO «Microsoft Ukraine»
3. Yuriy Logush, rector of strategy and program development of the Ukrainian Catholic University.
Today, the business receives signals about the possibility of a new phase of the crisis. However, many people already have learned that crisis can become an opportunity for strong companies to not only hold on the market, but also increase the potential. The LvBS experts note that: "In spite of everything, do not wait and ''sit'' on your own original business strategy, but look for yourself."
Some companies found the mechanisms that today make us perceive them more emotionally. How did they do it? It is the secret of creating demand.
Famous business thinkers will offer you a dramatically new approach to the analysis of demand, using practical examples that will be interesting primarily for the business community, as well as community activists, government officials, directors of nonprofit organizations.
On 10-12 April 2013 at the invitation of LvBS Adrian Slywotzky will visit Ukraine. He is the member of the Advisory Board of LvBS, one of the most prominent specialists in modern management, author of the international bestsellers on the issues of strategic management, partner of Oliver Wyman, he was elected to the 50 Global business thinkers and to the Top 25 Business consultants. In the past year, Adrian Slywotsky issued his new bestseller Demand: Creating What People Love Before They Know They Want It. Lviv business school of UCU (LvBS) published the Ukrainian translation of the book.
Participation in the conference:
register by March 15 - 2 500 UAH. (excluding VAT)
after March 15 - 3 000 UAH. (excluding VAT)