Lidiya Bedriychuk

Visiting lecturer executive education program
Lidiya Bedriychuk
  • An analyst for the “Kormotekh” company.
  • She has extensive experience in marketing research, both in local and international markets.
  • Major areas of competence: evaluation of the effectiveness of advertising campaigns, testing concepts, tracking key indicators of brands (tracking research), price elasticity of brands, etc.
  • Experience in analytics in the international market & research company Ipsos – over 8 years.
  • Lecturer of the “Marketing for Business” program
Programs and courses:
MSc in Marketing Management