Lidiya Bedriychuk

An analyst for the “Kormotekh” company. She has extensive experience in marketing research, both in local and international markets. Major areas of competence: evaluation of the effectiveness of advertising campaigns, testing concepts, tracking key indicators of brands (tracking research), price elasticity of brands, etc. Experience in analytics in the international market & research company Ipsos – over 8 years.
Lecturer of the “Marketing for Business” program