Effective Management of Small Businesses


September 28, 2017


5 months






20 000 UAH
(excluding VAT)

About the program

The program is designated for the needs arising during all the life cycles of small companies: from setting up or purchasing till growing or selling a business. The knowledge acquired at the program will help small business leaders to avoid common mistakes and to create a strong foundation for reaching stable financial success at all the phases of life cycle. During five modules of thoroughly selected practical cases, group discussions, presentations and debates with experienced teachers you will find out how to ensure growth in difficult market conditions, how to make quick and effective operational and financial decisions which will be able to change a position of the company today and enhance future development.
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What the program gives:

  • applied learning from the best experts in a specific field based on cases, real examples from business and practical tasks
  • meetings and discussions with the bests businessmen-practitioners in Ukraine
  • a possibility for business owners to meet and share ideas with colleagues who face analogical problems
  • a possibility to get valuable business contacts and broaden worldview in the environment of Lviv Business School and UCU

Upon the completion of the program participants get the certificate of Lviv Business School of UCU (LvBS).

The certificate is granted in case the participant attended at least 4 out of 5 modules.



Module 1.

September 28 – September 29, 2017

The key aspects of a company management and strategic planning

  • I am a director
  • company management during an uncertainty period
  • assessment of internal situation and competitive environment
  • strategic fabric of business

Module 2.

October 25 – October 27, 2017


Module will be hold in Kyiv, includes visiting to successful companies.

Marketing activity

  • personal brand of an owner/a manager
  • promotion, advertisement and PR
  • supporting and boosting sales
  • social networks and internet marketing
  • consumer behaviour

Module 3.

November 20 –November 21, 2017

Ensuring development and keeping business from collapse

  • internal and external challenges of business development
  • legal aspects of running business
  • calculating real value of Your company

Module 4.

December 11 – December  12, 2017

Financial management

  • understanding of financial infrastructure of small companies
  • studying ways of business financing
  • detecting financial obstacles in the way of growth
  • financial and management accounting

Module 5.

January 25 – January 26, 2017

Personnel management

  • searching for right people
  • recruiting and selecting
  • performances analysis and elaboration of a reward system for employees
  • motivational climate
  • culture of organization
  • leadership

Each module includes meetings with successful businessmen-practitioners.

For whom

The program is designated for:

  • small business owners
  • directors, key people who make decision in small companies
  • people who want to get a small business to a higher quality level



Natalie Petryshak

Executive Education program manager
  • + 38 (067) 67 566 08
  • npetryshak@lvbs.com.ua


With each next module of the Effective Management of Small Business program at LvBS I was filling some gaps in my background knowledge. As for me, the handiest topics were dedicated to strategic planning and marketing. I was really amazed at the fact that there are no strict rules or universal answers in marketing. There is only a market, the challenges of which you are to meet, and competitors, who should never be viewed as your enemies but rather as partners, with whom you are to reach consent, since competition will never bring you the results you may obtain through the dialog.

Viktor Davydenko

The director of the Ukrainian Furniture Brand LLC

The program allowed me to set my priorities right and finally realize what to head for. One of the handiest tools I’ve mastered is the so-called technique of “zoom-in and zoom-out” which really helps in making right decisions. Its essence lies in the fact that you are to get out of the situation for a moment as if to see the real state of the arts from aside and later return to it with a fresh look. And probably I will always remember the question I was asked at one of the workshops: “What was the last thing which you did for the first time?” From now on this question is the force which drives me ahead.

Iryna Perehinets

Financial director of the ART Company

I decided to enroll on the Effective Management of Small Business program at LvBS since I felt the pressing need for some extra knowledge in the management field, team management in particular. In the course of the program I received the tools which may help me to develop an effective strategy of business expansion. I already see my final goal and can analyze if we have taken the right steps on the way to achieving it.

Oleh Antokhiv

Director of A.I. Business Group LLC

We live in the era of rapid changes. When I was working on my start-up, I really felt the lack of knowledge in modern business technologies. Probably the most valuable experience I managed to obtain in the course of the program is the experience of working with real experts, teachers of LvBS. It was not only the theory which we discussed, but we were also trying to implement it in real life cases. This tool is really powerful. The greatest discovery I’ve made for myself is the shift in business strategies: in the past everything was based on the rules and schemes, while nowadays business activity is centered on values and creativity.

Nataliya Veksler

Romexsoft Company business analyst
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